WeSEO

Honest SEO guidance from the team that does it for you.

Analytics & Reporting Average Position in Search Console: What That Number Actually Averages
Average position in Google Search Console is the impressions-weighted average of where your site appeared, counted only on searches where it appeared at .

Average position in Google Search Console is the impressions-weighted average of where your site appeared, cou...

Sep 08, 2026
SEO Strategy The SEO Work That Pays Before the SEO Work That Ranks
A beginner's ordered plan for the first week of SEO — confirm the site can be found, claim the tools that report the truth, pick one page and one search, and pu...

A beginner's ordered plan for the first week of SEO — confirm the site can be found, claim the tools that repo...

Sep 04, 2026
Analytics & Reporting Automating SEO Reporting Without Breaking Anyone's Terms
Which parts of SEO reporting have an official API, which don't, and where automation quietly crosses a line.

Which parts of SEO reporting have an official API, which don't, and where automation quietly crosses a line. T...

Aug 14, 2026
Analytics & Reporting Why Traffic Went Up but Leads Went Down
Organic sessions are climbing and enquiries are falling.

Organic sessions are climbing and enquiries are falling. Here's what actually causes that split — broken track...

Aug 13, 2026
Local SEO Local SEO for a Coatings or Contracting Business
A practical local SEO plan for a coatings or contracting business: Google Business Profile, service and location pages, reviews, and getting found by people sea...

A practical local SEO plan for a coatings or contracting business: Google Business Profile, service and locati...

Jul 25, 2026
SEO Strategy SEO Agency vs Freelancer vs In-House: Which Should You Choose?
Four ways to get SEO done — hire in-house, contract a freelancer, retain a full-service agency, or buy a fixed-price productized service.

Four ways to get SEO done — hire in-house, contract a freelancer, retain a full-service agency, or buy a fixed...

Jul 20, 2026
SEO Strategy Keyword Research Tools: How to Pick One and Get Data You Can Act On
A vendor-neutral guide to keyword research tools: where their data actually comes from, why volume numbers disagree, which tool tier fits your site's stage, and...

A vendor-neutral guide to keyword research tools: where their data actually comes from, why volume numbers dis...

Jul 19, 2026
On-Page & Content On Page SEO: The Complete Checklist to Rank Higher
On page SEO made practical: what it is, how it differs from off-page, the tools worth using, and a full checklist to optimize any page for search.

On page SEO made practical: what it is, how it differs from off-page, the tools worth using, and a full checkl...

Jul 16, 2026